Blog post
March 27, 2024

Top Tips for Mastering MIPIM: Insights from a Lender

By John Pointer, Relationship Manager, Development Finance

Cannes, France—where the azure Mediterranean meets the glitz of the real estate world during MIPIM, an annual gathering that’s equal parts business and pleasure. As a first-time visitor to MIPIM, it was essential for me to become immersed in the hustle and bustle of this premier event, here are my top five tips for navigating MIPIM like a seasoned pro:

1. Plan with Precision:

MIPIM isn’t for the faint of heart. With every corner of Cannes teeming with industry players, planning ahead is crucial. Schedule meetings in advance and set specific rendezvous points. Trust me, without a solid plan, you’ll be lost in the crowd.

2. Dress to Impress (But Not in Blue!)

Your attire speaks volumes amidst the sea of suits at MIPIM. While dressing sharp is a given, steer clear of the infamous blue suit. It’s like camouflage in Cannes. Stand out instead of blending in!

3. Comfort is Key

Prepare to log some serious mileage at MIPIM. With events scattered across town, comfortable shoes are non-negotiable. You’ll thank yourself when you’re still going strong while others are hobbling around.

4. Embrace Serendipity

Amidst the scheduled chaos, leave room for spontaneity. Explore local bars during downtime. You never know who you might bump into—a chance encounter could lead to your next big deal.

5. Travel Light, Travel Smart

Streamline your luggage to carry-on only. Trust me, navigating the check-in queues can be a nightmare. Save yourself the hassle and breeze through with just the essentials.

Armed with these insider tips, you’re ready to conquer MIPIM with confidence. Here’s to making meaningful connections, sealing lucrative deals, and soaking in the unique energy that defines this unparalleled event. See you in Cannes 2025!